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General Dynamics Itronix Expands Channel Partner Program to Deliver Best-in-Class Rugged Mobile Computing Product Solutions and Services

ACES Channel Program Designed to Help Resellers Increase Revenue and Market Share

SPOKANE VALLEY, Wash. - General Dynamics Itronix has introduced the ACES Channel Program to offer greater support for resellers of its rugged computing products and services. The company has established a global network of resellers and distributors located across North America, Latin America, Europe and the Middle East.

Designed to help computer resellers increase revenues and market share in the rugged computing market, the ACES Channel Program delivers an array of new elements to General Dynamics Itronix business partners. An enhanced deal registration program now offers volume incentive discounts. A significant investment has been made in a lead generation program to increase the number of qualified leads for its partner network. The company's warranty and service programs have been simplified, making them easier to understand and easier for partners to sell. Marketing support has been expanded via a comprehensive marketing toolkit, a new and enhanced partner web portal and company store.

Business Partners Voice their Support

General Dynamics Itronix partners were introduced to the ACES Channel Program at the company's annual Business Partner Summit in March 2008.

Robert Urben, business development manager for BlueStar, a leading distributor of mobility products, said, "The General Dynamics Itronix ACES Channel Program provides us with the right resources to meet our customers' needs for reliable, innovative rugged computing solutions. We look forward to continuing our distribution partnership and enhancing our collaboration with General Dynamics Itronix, which will help us more effectively meet the growing demand for rugged mobile computing solutions."

Christina V. Rother, group vice president for CDW-G, a leading provider of information technology (IT) solutions to governments and educators, said, "CDW Government Inc. (CDW-G) and General Dynamics Itronix have developed a successful relationship over the years and one firmly anchored in the shared philosophy that the customer comes first. The new ACES Channel Program is the next logical step in both the expansion of our engagement with General Dynamics Itronix and continued focus on serving the diverse needs of our customers looking for rugged computing solutions."

Steve Kendry, sales manager, Click-Into, a provider of innovative technology solutions for government and business in Canada, said, "General Dynamics Itronix is a valued partner when it comes to offering customers such as the Royal Canadian Mounted Police rugged computing solutions they can count on to support their mobile workforce requirements. With the ACES Channel Program, we look forward to continuing our partnership and delivering the best in quality products and service to an expanding customer base."