TheFireStore Launches New Facebook App has hit the target once again by making the shopping experience of their Facebook fans more accessible and rewarding than ever before. has partnered with Axle Digital to launch a Social Wishlist on the Facebook page of
By taking advantage of Axle Digital’s recently released Grand Central Commerce Platform Facebook fans, of, including both individuals and fire departments, can now create a their own custom Wishlist.
Their list can be filled with specialized firefighting equipment and supplies needed to perform their jobs safely or even replace equipment destroyed in events such as super storm Sandy or the tragedy that took place in West, Texas.
Once their list is built the fans can then easily share their Wishlist with their entire network of friends and family. With the launch of this new Social Commerce technology, continues a long history of serving the needs of the firefighting community through innovative approaches.
“Social Gifting” is another way the firefighting family can come to the aid of their fellow brothers in need.
“We continually look for ways to make it easier for our Facebook fans to take advantage of all the things has to offer," said Peter Kosciewicz, Chief Marketing Officer of "The ability for a firefighter or fire department to build a Wishlist of the specialized gear they want and need and then share that list with their family and friends on Facebook is a great feature. Wishlist can be an invaluable tool in the ongoing campaign to provide the right protection for the responders who keep all of us safe.” 
Harness the power of Facebook, the technology of Axle Digital and all the products has to offer – start building your Wishlist today and share that list.
About Axle Digital Axle Digital’s mission is to provide retailers with a centralized approach to delivering truly unique and engaging experiences to any customer, any place, any time. Axle Digital’s platform as a Service (PaaS) supports a variety of touch points, including online social and mobile networks, smart phones, tablets, Internet TV, in-store display, kiosks and more.
Axle Digital provides everything from turnkey ecommerce solutions to custom development of unique solutions fully integrated with the client’s existing ecommerce systems.
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About and Witmer Public Safety Group, Inc., a division of Witmer Public Safety Group, Inc., offers product lines from more than 400 manufacturers. Witmer Public Safety Group's motto is Equipping Heroes™ and this continues as they extend their commitment to provide the industry's best equipment and supplies to the professional men and women who serve to ensure the public's safety.
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