Smeal Names New Dealer For Mexico And Latin America

Smeal Fire Apparatus Co. announced that Quiroga Trucks S.A. de C.V. of Salamanca, Guanajuato, Mexico, along with their affiliate, Qualified Fire Tech of McAllen, Texas, has been named the authorized sales and service dealer for Smeal brand fire apparatus and custom fire chassis for Mexico and Latin America.

Quiroga is the first to export apparatus for Smeal.

“Quiroga is a company that pursues quality in all things – sales, production and service – to support firefighters, and they always remember the important role that we all play in helping our communities. Quiroga is very well respected in their home market of Mexico and throughout Latin America for their outstanding customer service, and we are very pleased to bring them on board as our dealer in this region,” said Jeff Wegner, Smeal’s vice president. “This is a major step forward in expanding Smeal’s international sales, customer service and distribution, and we’re looking forward to a mutually beneficial relationship with Quiroga for many years to come."

Quiroga Trucks S.A. de C.V. is Mexican manufacturer and distributor of quick attack units, rescues, industrial and municipal pumpers, tankers and ambulances. The company was founded in 1980 and has grown its sales and product offering dramatically in recent years. The company’s owner and founder, Juan Quiroga, was a volunteer firefighter in the City of Salamanca who recognized the need for good quality, cost-effective fire apparatus in local fire departments and beyond. His personal understanding of the challenges faced by firefighters on every response has guided the company and their continuous improvement philosophy since they opened their doors.

Quiroga will be adding the full line of Smeal fire apparatus to their product offering including the S450 and S600 custom fire chassis and Smeal’s entire, industry leading aerial line. For more information visit or quirogatrucks/EN. Smeal Fire Apparatus Smeal Fire Apparatus Co. is recognized as a premier manufacturer, inventor and innovator of customized fire apparatus. They offer a full line of custom and commercial pumpers, rescue pumpers, aerial ladders, platforms, tractor-drawn aerials, tankers, wildland and urban interface vehicles.

The company includes newly acquired subsidiaries, UST Fire Apparatus and Ladder Tower Company, which offer premier stainless steel tankers and aerial devices respectively.

Smeal is committed to leading the industry in high quality fire apparatus, delivery times and customer experience. The company sells its products worldwide and is based in Snyder, Neb. To learn more, visit