The Badge Life, a new e-commerce company owned and operated by an active member of law enforcement, has launched a new fitness apparel line geared First Responders.
The collection includes men’s and women’s t-shirts and tank tops in various colors, hoodies, jackets, men’s shorts, and weight-lifting gear to take your workouts to the next level.
Sporting The Badge Life logo, the apparel provides a way to honor and represent the brave men and women who sacrifice so much to serve and protect the public. While there are many fitness products available to the public, before now there hasn’t been anything designed specifically for First Responders. Until now.
“I realized there was nothing out there for Law Enforcement and First Responders so I created a brand that we could proudly wear to represent the honor we stand for and call it our own. For us, staying fit and maintaining a healthy lifestyle is more than just a choice, it is a necessity and it could be the difference between making it home at the end of your watch,” said the owner of The Badge Life, Officer Malik.
Designed to accommodate the most grueling workouts, The Badge Life clothing is made from cotton elastane blend resulting in an incredibly soft fabric that has the necessary elasticity to allow full range of motion. In addition to the clothing line, The Badge Life also offers fitness accessories such as weight lifting belts, lifting wrist wraps and an amazing line of hats that truly represents the First Responder community.
Each hat offers a different “thin line”, each honoring the various roles of law enforcement and first responders - the blue line for Police Officers, the red line for Firefighters, the green line for Military and the White line for EMS/Paramedics.
About The Badge Life
Never Settle and Be Different is The Badge Life motto. Created by an active member of law enforcement Officer who has served his community for the past 15-years, the founder put his idea for a law enforcement and first responder-themed fitness line into action
using the same go-get-em attitude that he uses on the job.
“I wanted to design a brand that will allow Law enforcement and First responders to share their bravery at the gym or in public. These key pieces will help these men and women achieve their goals, get better results and most importantly, stay alive,” explained Officer Malik
While The Badge Life is based out of Washington, D.C., products are available online throughout the U.S. and internationally. To learn more, click here and follow the company on Twitter and Instagram and Facebook at @thebadgelife to stay up to date on the latest trends.
